Now That's Diversification!

I have an old ad somewhere from a 60s Iowa phone book that had a "discount Jewelry and funeral home", I really wish I knew where it went. Two business that sound VERY bad together.
 
I have an old ad somewhere from a 60s Iowa phone book that had a "discount Jewelry and funeral home", I really wish I knew where it went. Two business that sound VERY bad together.

Jewelry and Funerals ?? think about it ???? that's what we do now we sell keep sake jewelry
 
I cant find the original ad, but I did find the copy I made for our chapter newsletter. I was a little off on the saying in the ad.
It actually said
"Fine Furniture, Jewelry, and appliances.
Department Store Funeral Directors.
24 hour Ambulance service"
I know many old funeral homes also sold furniture, but its just the way its written makes it sound less than dignified. It was from a 1963 Emmet county IA Farm Directory.
 
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